Strategies for Businesses to Avoid Greenwashing and Foster Sustainability: The Importance of Transparency, Authenticity, and Online Reputation Management
Last Updated on October 24, 2024 by Steven W. Giovinco Original photos taken and edited by the author. Online Reputation Strategies for Businesses to Avoid Greenwashing and Foster Sustainable Practices Key Points: Businesses exaggerate their environmental efforts in the deceptive practice ‘greenwashing’ to appear more sustainable. Greenwashing can damage a company’s online reputation, leading to […]
