Boutique Online Reputation | Call 347-421-7598 ·

One negative article can result in
a loss of 30 customers.

I’m Steven, and can help.

Learn 15 Free Online Reputation Management Tips

Interviewed in:

Online Reputation Management Interview New York Times, Recover Reputation
Inc. Interview Online Reputation Management Expert Recover Reputation
Online Reputation Management Interview WGN/Tribune Media, Recover Reputation

Boutique Online Reputation Management and Repair.

No sales people here–just ethical, effective and transparent ways to help repair your online reputation. For individuals, professionals, CEOs and companies.

We Repair, Build, and Strategize:

Online Reputation Repair

Suppress or remove damaging information from appearing in Google search results. Learn 15 repair tips.

Online Reputation Brand Building

Boost your online reputation, building truest and showing you are an industry leader.

Reputation Strategy

Audit your current reputation and create a custom strategy.

For CEOs, Individuals, Companies, and Brands.

CEOs, Individuals

For CEOs, executives, business owners, individuals.


Direct industry experience in finance, hedge funds, law, medical, film, art, entertainment, real estate and more.


Help with brands, PR agencies, and on behalf of clients.

What Recover Reputation Does:

  • Suppress or remove damaging information in search results.
  • Show you are an industry leader by building or boosting.
  • Audit and consult.
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Online Reputation Management Before and After

Six Months Later

Customized Approach.

The key is developing a customized, hands-on approach, which includes researching and creating the best content, and most importantly, knowing where to share it. The benefits include protecting your name and brand, controlling your business identity, and providing the best image of your company.  There are no shortcuts–just hard work, and well crafted content.

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Our Process.

The focus is on personally hand crafting your online reputation, stressing both quality and being nimble, unlike the big companies.
1. Extensive Research

1. Extensive Research

I conduct a through business analysis and research of you and your business, and importantly, understand your goals.

2. Create excellent Content

2. Create excellent Content

First, I identify all existing articles and links, and second, create excellent content, such as blog posts, presentations, images, and comments.

3. Find the Right Platform

3. Find the Right Platform

I think this is the key: researching and finding industry-appropriate or social media, blogging or site related to you.

4. Share Frequently

4. Share Frequently

Sharing the content on the platforms monitor and update daily.

Direct Industry Experience In:

  • Finance
  • Hedge Funds
  • Law
  • New Employees
  • Medical
  • PR Agencies
  • Film/Art
  • Entertainment
  • Realestate
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What Are Clients Are Saying.

My business was ruined. Someone–I’m sure it was an ex-employee–started an online smear campaign forcing me to close the businesses. I discovered Recover Reputation and got my business back–and it was cheaper than the large companies.- L.S., New York, Real Estate Broker
A business deal went bad because a competitor posted negative information on a blog site purposely, destroying my online reputation. I contacted Recover Reputation, and they helped save my life.- M. T., New York, Law Professional
I had a bad online reputation. I worked with another company and they did NOTHING. This was a frustrating waste of money. Recover Reputation and Steven listened from the start and worked with me to immediately solve the negative posting. This time, it worked, thankfully!- A. B., Chicago, Financial Industry

95% success rate; always moved negative links down.

Contact Us

Let’s talk or meet to go over your case. I always give an honest assessment of your reputation issue.

Need Help?

Don’t hesitate to ask us something. Email me, Steven W. Giovinco, directly or call me at 1-347-421-7598. I give free, realistic and transparent evaluations.

Give Me a Call

I’d be glad to answer any questions about online reputation management repair, brand building and reputation strategy.


Blog Posts.

15 Online Reputation Management Repair Tips

Here are some top 15 online reputation management tips to help build, boost or repair a web presence for professionals, CEOs and companies.

The tips range from three main areas: content creation, social media, and search engine optimization (SEO).

Some can be accomplished by dedicating time and a varying degree of effort; others do need the assistance of a professional.

Remember, however, that online reputation management is usually a long term process, and could take about six months or more to complete, requiring about two or four hundred hours of consistent work or two to three hours per day.


Create A Website Using Your Name as Domain

Making a website with excellent quality content and using your name or business as the domain name is very helpful. Be sure to add legitimate information a reader or client will find truly valuable. Also, update the site with new content frequently. I highly recommend WordPress and many free or very low-cost templates.

2. Be Active On LinkedIn

For business connections, nothing beats LinkedIn.  As with any social media site, completely fill out the profile and make sure you include web site links in your contact information.  An additional online reputation management tip: customize your URL with your name or business.

3. Create a Wikipedia Article

A Wikipedia article is extremely useful and since it is highly valued by search engines, it will usually rank on the top of the first page of Google and thus is a powerful online reputation management tip.

Creating one can be problematic, however. The entry must be truly noteworthy backed-up with real and verifiable sources.  One approach is to focus on major recognizable accomplishments that can be documented, such as lectures, awards and articles published.

Note that your article could be taken down by administrators or other editors/readers if your achievements are not substantiated. Be aware that if negative articles just came out, you could be “adding fuel to the fire” by creating additional unwanted attention as well.


Write Blogs

Writing a blog is probably one of the best solutions. Posting instructive and engaging articles weekly or very frequently is crucial.  It is best to use a catchy title, have good images (don’t swipe it: purchase it or use a Creative Commons image), use headings to break the piece down into easy-to-read sections, and insert one or two links back to your site.


Attempt to Remove Negative Links

Removing the negative post, link, image or blog post is possible but frankly, however, it’s usually extremely difficult to delete content once something has been published.  Politely contact the author or webmaster and professionally state your case and request the item to be removed.  Be sensitive that you don’t want to open a “hornet’s nest” by reaching out to the author, however. There might be options that an online reputation management specialist might have, such as reaching out to Google too.


Create a YouTube Video

YouTube and videos are extremely powerful ways to repair an online reputation.  Create one that focuses on you and the positive things you do.  Keep it brief and as professional as possible, and offer useful information. Using your smartphone could be fine so long as your are authentic or provide great content.


Make a Presence on Industry Platforms

Follow and identify good, interesting and useful platforms specific for your industry, and add your online presence there. Be sure fill out all the profile information, including links to your site and blog, your photo, and links for key articles.


Write a Whitepaper

You are an expert in your field—whether it be mortgage backed securities, rental properties in the Hamptons, or contemporary emerging art galleries in Chelsea.  Create a detailed whitepaper or thoroughly written informative document on a topic of your choosing, and then post it to a well regarded site.


Get on Relevant Blogs

Follow and good, interesting and useful blogs and online sites for your industry, and add your online presence there.


Join Alumni Groups

Add yourself to undergraduate or graduate schools alumni sites. Usually, sites with “.edu” domain extensions are ranked highly by Google.


Update Your Web Site with Meta Tags Title and Descriptions

Be sure your web site is optimized, ideally for the negative term.  This could be complicated and might involve an SEO or ORM expert but make sure your name or your company is included in the title metatags of some of your pages.  The page’s Title is the link that Google displays when searching for you, and without it set up properly, the good information about you won’t be found.


Be Active On Facebook

Be very active on social media sites such as Facebook by posting good content.  These should not be purely promotional but should be geared to engage with your friends.  Add images, ask questions, and comment on other’s post at least once a day.


Tweet Daily

Google is using cues from social media engagement more and more so after Facebook, Twitter is an excellent online reputation management tip.  Gain good followers, put out helpful information, and link back to your site.  Tweet consistently several times a day.


Write a Guest Blog

Writing an article or blog post as a guest can be a very helpful but not as much as in the past—be sure to work only with blogs and ones focused on your industry .  Start by following blogs and topics that are appealing or relate to your business and eventually pitch them an idea for a blog topic. This is a great way to get links back to your site.


Build Links to Your Site

Links pointing to your web site help drive traffic and shows search engines such as Google that you are a noteworthy, good site, thus helping your ranking. Developing a good linking strategy can be extremely time consuming but is worth it.  Never buy links: as Google continues to weed out bad links, you’ll quickly get blacklisted and ruin your reputation further.